Call Tracking with Delacon’s Advanced Solution
The research is conclusive – 70 per cent of mobile searching results in a call and 43 per cent of all web search-related sales conversions take place on the phone. Tracking calls is important. By using Delacon’s advanced call tracking solution, you will be able to analyse the data to gain insights into what happens before, during and after the call. You’ll be able to follow your lead’s journey from the marketing initiative that sparked their interest, through to the phone conversation with your team and beyond.
Call data is the missing metric. By tracking inbound calls to your business you will have all the data to make fully informed decisions about your campaigns. You can analyse this information in Delacon’s portal, Google Analytics and other software platforms that you’re currently using.
In addition, you can utilise the sophisticated features associated with our solution to manage callers in a way that most benefits your business. Route calls based on the caller’s postcode or transfer the prospect to the nearest store depending on where they’re telephoning from. The ability to record the conversation is of significant benefit to companies that regularly train their staff and endeavour to maintain superior levels of quality.
Delacon’s solution will give you the complete picture so that you can more effectively optimise marketing campaigns and streamline budgets to maximise the return on investment.
How Indian businesses benefit from tracking their calls
- Identify the customer’s journey that leads to a call
- Identify what happens on a call to refine the sales process
- Identify and optimise marketing initiatives that drive calls
- Identify and optimise marketing initiatives that drive calls and sales
How Indian agencies benefit from tracking their client's calls
- More accurate measurement of your client’s campaign performance
- Enhance your client’s campaign performance through optimisation
- Reprioritise campaign spend based on more accurate measurement
- Offer technology innovation to your clients as part of your tool kit
Delacon has a global presence
With data centres and offices strategically placed around the world and the ability to provision call tracking numbers for many countries, Delacon’s call tracking solution is truly global. For countries where our software isn’t operational, we can still track calls coming from that country to a destination that we do service. Therefore, if you’re based in America and you receive a call from Peru – we can still track that call.
Call Tracking Premium Features
Delacon’s feature-rich call tracking solution will give you the ability to fully streamline your business objectives.
Speaking with your customers is the most important element of customer service- it adds the…
Delacon is excited to announce that our Google AdWords call extensions can now be automatically…
Speech Analytics has many different applications and benefits, including assisting with service or support related…
Did you know that if your website displays a phone number as an image you…
For our European customers, Delacon has recently undertaken a program to become GDPR compliant. We have…
PCI - DSS Compliance (Payment Card Industry Data Security Standard) are security and compliance requirements…
In today’s increasingly digital and mobile driven world, it could be easy to think that…
Partner Marketing has become the mainstay of the major brand’s marketing strategy. While once thought…