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Monthly Archives: June 2014

Home » Archives for June 2014
Digital Agency Acidgreen Uses Delacon’s Call Tracking Solution To Accurately Quantify Leads And Sales

Digital Agency acidgreen uses Delacon’s call tracking solution to accurately quantify leads and sales

  • June 30, 2014
  • Lyndon Barnett
  • Case Studies
  • 0 Comments

Background Award-winning digital agency, acidgreen provides internet marketing services to their clients such as search engine optimisation, pay per click, social media marketing and email marketing. When instigating digital marketing campaigns, acidgreen aims to achieve the best possible return for…

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The Advantages Of Embarking On A Call Tracking Pilot

The advantages of embarking on a call tracking pilot

  • June 25, 2014
  • Lyndon Barnett
  • Call Tracking
  • 0 Comments

When considering a new software implementation, it’s always a good idea to fully understand the benefits of the application. While the theory of call tracking and the potential for greater optimisation of campaigns sounds great, until the results are seen…

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Delacon’s Marketing Manager, Louise Dymond Talks Call Tracking At Web Analytics Wednesday

Delacon’s Marketing Manager, Louise Dymond Talks Call Tracking at Web Analytics Wednesday

  • June 16, 2014
  • Lyndon Barnett
  • Call Tracking
  • 0 Comments

The marketers and other interested professionals in the audience of Web Analytics Wednesday were particularly interested to hear Delacon's Sales and Marketing Manager, Louise Dymond speak last week for almost 45 minutes on call tracking. She covered a range topics including how businesses can benefit…

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Make The Most Of Call Tracking By Upgrading To Universal Analytics

Make the most of call tracking by upgrading to Universal Analytics

  • June 12, 2014
  • Lyndon Barnett
  • Analytics, Call Tracking
  • 0 Comments

It’s now been a couple of years since Google launched the next grade of analytics and dubbed it Universal. The new tool comes with a host of additional functionality that you might find useful when analysing traffic to your website…

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Sophisticated IVR Functionality To Enhance The Customer Experience

Sophisticated IVR functionality to enhance the customer experience

  • June 5, 2014
  • Lyndon Barnett
  • IVR
  • 0 Comments

The technology known as IVR has certainly come a long way since "the Voder" was demonstrated at the 1939 World Fair in New York. Three years earlier, the Bell Telephone Laboratory began investigating how to electronically synthesize the human voice…

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